A new initiative hopes to drop evangelistic messages into people's Facebook news feed. Not cheesy cliché-ridden content, but attention-grabbing Christian content. This resource is focusing on the hundreds of millions of unchurched who need the gospel in the UK, Europe and America. Lost Media’s mission is to reach those who have no connection to Christianity and build a bridge with entertaining, relevant content which challenges their perceptions of Jesus, the Bible and Christianity. They will do this exclusively on Social Media. Lost Media TV will create and distribute high-quality Christian content across social media channels to promote the Gospel message and they hope to launch this Christmas if they get enough funding.